Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) vs itamlink (Rethink Solutions / Ryan tax.com)
Property Tax Management & Appeal Software · Verified 2026-10-05 · No paid placement
Both manage corporate property tax. Avalara's page leads with business personal property returns; itamlink's leads with assessments, appeals, payments and forecasting across many parcels.
Automate property tax compliance in one intelligent system
Software to manage every aspect of the property tax lifecycle
Pricing
Avalara Property Tax (formerly CrowdReason / TotalPropertyTax)
Not published. Avalara sells a lower-volume returns product and an enterprise product, both by quote.
Source: avalara.comitamlink (Rethink Solutions / Ryan tax.com)
Not published. Sold by demo request.
Source: itamlink.comFeatures, from each vendor's site
| Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) | itamlink (Rethink Solutions / Ryan tax.com) | |
|---|---|---|
| Returns filing | Prepare and file personal property returns with current jurisdiction forms [source] | Not the focus on the homepage [source] |
| Appeals | Assessment comparison and appeal deadline tracking [source] | Appeal calendar, documentation and tax-savings tracking [source] |
| Bills and payments | Bill scanning, import and due-date tracking [source] | Payment process automation [source] |
| Forecasting | Not described [source] | Forecasts, budgets and accruals across parcels and jurisdictions [source] |
Every price and feature on this page was read from the vendor's own website on the checked date. Each cell links the page it came from. Where a vendor publishes no price, the page says so instead of estimating one. Checked 2026-10-05.
Who should pick which
Avalara Property Tax (formerly CrowdReason / TotalPropertyTax)
Pick Avalara if most of your workload is business personal property returns, especially at lower return volumes, or if you already use Avalara for sales tax.
itamlink (Rethink Solutions / Ryan tax.com)
Pick itamlink if you manage real property tax across many parcels and need appeals tracking, accruals and forecasting in one place.
Directory profile data
| Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) | itamlink (Rethink Solutions / Ryan tax.com) | |
|---|---|---|
| Asset classes | Commercial Real And Personal Property | Retail, Office, Multifamily, Industrial, Shopping Centers, Mixed Use, Storage/Warehousing, Hospitality |
| Built for | — | — |
| Integrations | — | — |
| Status notes | CrowdReason (maker of TotalPropertyTax/LightningReview) was acquired by Avalara; crowdreason.com now 301-redirects to this Avalara product page. AI-powered document processing; Comcast cited as a customer. | Acquired by Ryan LLC as part of its $700M CAD acquisition of Altus Group's property tax business (closed Jan 2025), now under tax.com. Customers include Brookfield, Duke Energy, Kraft Heinz, Prologis, EY. SOC1/SOC2 Type II certified. |
| Last verified | 2026-08-22 | 2026-08-22 |
What the data says
- Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) covers Commercial Real And Personal Property where itamlink (Rethink Solutions / Ryan tax.com) does not list coverage.
- itamlink (Rethink Solutions / Ryan tax.com) covers Retail, Office, Multifamily, Industrial, Shopping Centers, Mixed Use, Storage/Warehousing, Hospitality where Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) does not list coverage.
- Factor in Avalara Property Tax (formerly CrowdReason / TotalPropertyTax)'s status: CrowdReason (maker of TotalPropertyTax/LightningReview) was acquired by Avalara; crowdreason.com now 301-redirects to this Avalara product page. AI-powered document processing; Comcast cited as a customer.
- Factor in itamlink (Rethink Solutions / Ryan tax.com)'s status: Acquired by Ryan LLC as part of its $700M CAD acquisition of Altus Group's property tax business (closed Jan 2025), now under tax.com. Customers include Brookfield, Duke Energy, Kraft Heinz, Prologis, EY. SOC1/SOC2 Type II certified.
Frequently asked questions
- Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) vs itamlink (Rethink Solutions / Ryan tax.com): which should I pick?
- Pick Avalara if most of your workload is business personal property returns, especially at lower return volumes, or if you already use Avalara for sales tax. Pick itamlink if you manage real property tax across many parcels and need appeals tracking, accruals and forecasting in one place.
- How much do Avalara Property Tax (formerly CrowdReason / TotalPropertyTax) and itamlink (Rethink Solutions / Ryan tax.com) cost?
- Avalara Property Tax (formerly CrowdReason / TotalPropertyTax): Not published. Avalara sells a lower-volume returns product and an enterprise product, both by quote. itamlink (Rethink Solutions / Ryan tax.com): Not published. Sold by demo request. Checked on each vendor's website on 2026-10-05.