Roc360
Real estate finance ecosystem/holding company providing capital and lending tech via multiple lender brands (Roc Capital, Finance of America Commercial, CIVIC, Haus Lending)
- Pricing
- Not published
Vendor does not publish pricing; expect a sales conversation.
- Asset classes
- Residential
- Built for
- Lenders
Status notes
Holding company model (not a single product); Finance of America Commercial and CIVIC were acquired in 2023; also operates a REIT launched 2023. Confirms input's residential-investor-skew caveat.
Who it's actually for
A residential-investor lending holding company (Roc Capital, Finance of America Commercial, CIVIC, Haus Lending, plus Elmsure insurance and Tamarisk appraisals) providing bridge, fix-and-flip, DSCR, and transitional financing — this is not a CRE software product at all but a lender/capital-provider conglomerate, and its "commercial" exposure comes only through the Finance of America Commercial brand within the larger residential-investor-focused ecosystem. Reports $20B+ in lifetime loans funded as of May 2026.
Profile last verified 2026-08-23. Work at Roc360? Correct or claim this listing — listing is free and no vendor can pay for placement.
Roc360 alternatives in CRE Debt & Lending
| Tool | What it is | Pricing | Status |
|---|---|---|---|
| Blooma | AI-powered CRE lending and underwriting platform | Enterprise / quote-based | Established |
| Built Technologies | AI-native platform for construction lending and draw management | Enterprise / quote-based | Status flag |
| Constrafor | Construction payments, procurement, and subcontractor risk management fintech | Other | Status flag |
| Finance Lobby | All-in-one CRE financing platform connecting brokers, borrowers, and lenders with AI-generated underwriting and deal memos | Subscription | Established |
| GoDocs | SaaS platform automating attorney-quality commercial loan closing document generation (CommercialDocs, C&IDocs product lines) | Not published | Established |
| Janover | Self-service commercial and multifamily loan marketplace + family of vertical loan sites (CRE Loans, Multifamily Loans, HUD Loans, CMBS Loans) | Not published | Acquired |