Placer.ai vs Reonomy

CRE Market Data & Research Platforms · Verified 2026-08-22 · No paid placement

Foot traffic and location analytics for retail and CRE decision-making

Retail-heavy landlords, REITs, and retail brokers who need visitation/trade-area data to underwrite tenant performance — not a general CRE comps tool, it's a location-intelligence specialist.

Commercial property intelligence — ownership, debt, and transaction data on 54M+ US properties

Prospecting-focused brokers and lenders who want owner-contact and property/ownership data (skip-tracing style) more than deep transaction comps — complements rather than replaces CompStak/CoStar.

Placer.ai Reonomy
Pricing model Free tier available Per seat
Public pricing not published; sales-quote only ~$4,800/year per user, or $400/month per user; discounts for annual prepay
Asset classes Retail, Mixed Office, Retail, Industrial, Multifamily, Mixed, All
Built for Reits, Pe Funds, Brokers, Property Managers Brokers, Lenders, Pe Funds, Appraisers, Property Managers
Integrations Green Street platform (data integration announced 2026), API access CRM plug-ins, Salesforce, API access via Altus Group data suite
Status notes founded_year: 2018; notable_funding: reported $100M+ ARR; well-funded (prior rounds from Group 11 and others); shutdown_risk: very low — category leader in mobile-location analytics with growing CRE-specific integrations founded_year: 2013; notable_funding: acquired by Altus Group in Nov 2021 (undisclosed terms), now operates as an Altus Group business; acquisitions: acquired BY Altus Group; shutdown_risk: low but brand consolidation risk — increasingly folded into Altus Group's broader analytics suite
Last verified 2026-08-22 2026-08-22

What the data says

  • Reonomy covers Office, Industrial, Multifamily where Placer.ai does not list coverage.
  • Factor in Placer.ai's status: founded_year: 2018; notable_funding: reported $100M+ ARR; well-funded (prior rounds from Group 11 and others); shutdown_risk: very low — category leader in mobile-location analytics with growing CRE-specific integrations
  • Factor in Reonomy's status: founded_year: 2013; notable_funding: acquired by Altus Group in Nov 2021 (undisclosed terms), now operates as an Altus Group business; acquisitions: acquired BY Altus Group; shutdown_risk: low but brand consolidation risk — increasingly folded into Altus Group's broader analytics suite

Frequently asked questions

Placer.ai vs Reonomy: which is better for CRE?
Both are established cre market data & research platforms options; the right choice depends on firm type, asset mix, and stack fit. The comparison table on this page sets out pricing model, asset-class coverage, integrations, and vendor status side by side — verified 2026-08-22, with no paid placement influencing either profile.
Do Placer.ai and Reonomy publish pricing?
Placer.ai: not published; sales-quote only. Reonomy: ~$4,800/year per user, or $400/month per user; discounts for annual prepay.